As Facebook’s user base is nearing 3 billion worldwide, Facebook Ads have become an obvious choice for most marketing campaigns. While Facebook Ads Analytics is an excellent tool for data insights, you’re most likely using other platforms and need to have all data in one place. This is where BI tools such as Looker Studio, previously Google Data Studio, come in.
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So, how can you ensure secure and reliable integration of Looker/Data Studio to Facebook, and other platforms? Here are the free methods.
Before we walk through the steps, we should mention the biggest downside of this method: when working with larger datasets, it’s much easier to make mistakes (not to mention time-consuming). With one table to load, there isn’t much space for mistakes. In the case of, let’s say, 30 CSV files, missing a few tables or loading one file multiple times is much more probable, and can easily mess up your data integration.
Unless your dashboard only has Facebook Ads data and you won’t need to reuse it again, you will need to repeat this process of manual data import on a regular basis. Honestly speaking, just the fact that you would have to do this every week let alone every few days sounds too mind-numbing for our tastes.
So, proceed with this method at your own risk!
Manual data load is not rocket science and is very easy to do. However, humans get tired of repetition quite fast, and as a result, our efficiency, productivity, and most importantly accuracy suffer significantly. When it comes to an industry where data integrity is crucial, this high probability of human error can be detrimental.
Frankly speaking, if other methods to connect your data for free exist, there’s no reason to opt for this approach.
So what are the alternatives if manual data load is risky but still free? Google’s selection of connectors includes partner connectors, such as Dataddo, which offer free data import.
You can sign up for a free-forever Dataddo account here, if you don’t have one already.
Let’s take a look at how it’s done.
Don’t worry if you didn’t copy the Dataddo API Key right away, you can always preview it again by checking your flow’s connection details.
Voila, all your data is now available for you to use and the data automatically refreshes depending on the source’s configuration.
If a manual process takes a lot of time, the effort should be at least somehow rewarded. But with manual data loading, the longer you spend on it, the more likely it is that an error will occur. As a result, time, effort, and money are all wasted.
Tedious tasks which do not require brain power and are repetitive should be automated, so that you can spend your time where it really counts. And since automated methods exist and some are even provided for free, you should make use of them to make your life easier.
Dataddo offers free connection to more than 200 different sources, including Facebook Ads to any BI tool, including Looker Studio, as well as Google Sheets. For free, you can have up to 3 flows, but the data volume is unlimited.
Connect your Facebook Ads to Looker Studio today In just two steps, you can get your data to Looker Studio for FREE. |